About
Qloo's Taste AI decodes consumer preferences.
We are a leading AI-powered personalization engine for cultural preferences, providing completely anonymized consumer taste data and recommendations for leading companies in the tech, entertainment, publishing, retail, travel, hospitality and CPG sectors. Qloo’s proprietary Taste AI predicts consumers' preferences and tastes across over a dozen major categories, including music, film, television, podcasts, dining, nightlife, fashion, consumer products, books, and travel.
Launched in 2012, Qloo combines the latest in machine learning, theoretical research in Neuroaesthetics, and one of the largest pipelines of detailed taste data —and makes all of this intelligence available through an API. By allowing companies to understand and connect with their target customers more effectively, Qloo helps its clients solve real-world problems such as driving sales, saving money on media buys, choosing real estate locations, and building brands.
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