Head of Product Marketing

About Zingly

Zingly is an AI-native Customer Collaboration Platform that provides a better way for customers and companies to work together to get important things done. By bringing together customers, employees, AI, and enterprise systems in a single collaborative environment, Zingly helps organizations complete the customer journeys that drive growth, retention, and loyalty.

Unlike traditional CCaaS vendors and digital engagement platforms that optimize for interactions and containment, Zingly helps organizations accomplish the high-value customer journeys that matter most. Zingly is entering the next phase of growth focused on scaling repeatable go-to-market execution across positioning, pipeline generation, customer proof, outbound effectiveness, and sales enablement.

What This Role Will Help Drive

This role sits at the center of Zingly’s go-to-market motion, helping improve messaging consistency, outbound effectiveness, sales plays, customer proof, and GTM execution across the business. This is not a traditional PMM role focused primarily on launches or content calendars. The role is expected to help operationalize messaging, improve outbound effectiveness, strengthen customer proof, and improve overall GTM consistency.

Reporting Structure

• Reports directly to COO
• Tight partnership with Founder/CEO, Sales, Product, and Customer Success

Location

San Francisco preferred, remote considered for an outstanding candidate

Compensation Philosophy

We are looking for a high-leverage operator capable of impacting positioning, pipeline generation, enablement, outbound execution, and GTM scale. Final package will depend on experience, scope, and stage fit. Target compensation range:

• Base Salary: $160K-$190K
• Bonus: 10-15%
• Meaningful early-stage equity participation

Core Responsibilities:

Positioning & Messaging

• Refine messaging and differentiation across target verticals
• Improve consistency across outbound, demos, decks and websites
• Build first-call narratives, battlecards, and talk tracks

Sales Plays & Enablement

• Operationalize key GTM plays
• Support SDR messaging and outbound effectiveness
• Improve outbound quality and consistency across campaigns and sequences

Customer Proof & Market Credibility

• Develop case studies and measurable proof points
• Coordinate customer references, webinars, and market-facing stories
• Support PR, analyst, and credibility initiatives

GTM Coordination + Execution

• Connect Product, Sales, Customer Success, and Leadership
• Coordinate agencies and external partners
• Improve consistency across campaigns, outbound, events, and GTM execution

Competitive Intelligence + AI Enablement

• Leverage AI tools and agents to accelerate research and content development
• Establish AI-enabled practices that improve output speed, quality, and consistency
• Build and maintain competitive intelligence, battlecards, and market insights across priority competitors

Need to Have Competencies

• Strong messaging and storytelling instincts
• Builder/operator mentality with high ownership
• Comfortable with ambiguity and fast-moving environments
• Enterprise GTM empathy and customer orientation
• AI fluency in both customer positioning and internal execution leverage

Differentiating Competencies:

• Experience in AI, CCaaS, CRM, CX or the enterprise SaaS marketplace
• Industry expertise in Financial Services or Transportation
• Experience transitioning from founder/network led to broader GTM motions