Account Executive, Retail Media

About Net32

Net32 is the leading eCommerce marketplace for dental supplies, helping dental practices easily compare pricing, quality and delivery across a broad network of vendors. Our proprietary technology brings supplier catalogs together in one marketplace, giving customers greater transparency and helping them make data-driven purchasing decisions. The company serves approximately 50,000 practices and continues to grow at a double-digit rate.

As Net32 continues to grow, we are strengthening our core marketplace while expanding into new areas that create additional value for independent dental practices.

About the Role

Retail Media Solutions (RMS) is a growing revenue channel for Net32, enabling manufacturers on our B2B dental marketplace to advertise to the practices and laboratories that shop on our marketplace.

The Retail Media Account Executive owns a book of advertiser accounts and is measured on the revenue it produces by growing existing advertisers, converting prospects into signed Insertion orders, and making sure campaigns launch on time and perform.

This role requires proactive, two-way communication, as well as superior sales processes, organization, and follow-up skills. Not only will you help to build out our partner’s GMV growth, but you will also help to guide their performance by suggesting new product launch strategies, selling key advertising inventory, and successfully exceeding their expectations in “white glove” service.

Responsibilities

1. Account Growth & New Business | 60%

• Own and grow an assigned portfolio of advertiser accounts, building strong relationships and leading regular performance and business reviews that identify opportunities for retention, renewal and increased spend.
• Identify and close upsell, cross-sell and new business opportunities, including expanded budgets, sponsored listings, banners, email and co-marketing programs.
• Develop tailored media plans and proposals that align advertising recommendations with each partner's business goals, audience and budget.
• Move opportunities through the sales process from proposal to signed insertion order, proactively handling questions and objections while maintaining an accurate pipeline and forecast.
• Identify at-risk or declining accounts early and develop strategies to strengthen performance, engagement and retention.
• Lead advertiser onboarding and ongoing account support, ensuring new partners launch successfully and receive responsive, high-quality service.
• Carry quarterly revenue and retention goals and contribute to RMS monthly and annual revenue targets.

2. Campaign Setup & Execution | 30%

• Partner with advertisers on campaign strategy using Net32 marketplace insights, including category demand, search trends and shopper behavior.
• Set up, launch and manage sponsored listing and banner campaigns in Topsort, ensuring accurate targeting, budgets, timing and quality assurance.
• Monitor campaign pacing, delivery and performance, proactively resolving issues and identifying opportunities to improve results.
• Translate campaign performance into actionable optimization, media and budget recommendations for advertisers.

3. Operations & Reporting Support | 10%

• Own asset collection for all placements (homepage banners, PDP placements, email creative, sponsored banners): send specs and deadlines, follow up until assets arrive, QA files before deployment, and keep the asset tracker current.
• Maintain accurate account, campaign, pipeline, outreach and insertion order information across Monday.com and other RMS tracking tools.
• Prepare performance data for weekly RMS updates and monthly business reviews while proactively managing outstanding actions and deadlines.

Minimum Qualifications

• Bachelor's degree in marketing, Advertising, Business or a related field, or equivalent relevant experience.
• 3-5 years of experience in advertising sales, retail media, account management, ad operations or digital marketing, ideally with direct responsibility for revenue or client retention.
• Hands-on experience with paid media, campaign management or retail media platforms, with a demonstrated ability to grow accounts and move opportunities toward close.
• Comfortable analyzing campaign performance and working in Excel or Google Sheets. Working knowledge of core media metrics including CTR, CPC, CPM, ROAS, conversion rate, and impressions.
• Strong written and verbal communication skills with the ability to build trusted relationships with advertisers and collaborate effectively across internal teams.
• Highly organized, detail-oriented and dependable, with the ability to manage multiple accounts, priorities and deadlines in a fast-paced environment.

Preferred Qualifications

• Experience with retail media platforms such as Topsort, Criteo, Koddi or Kevel and/or marketplace environments such as Amazon, Instacart or B2B marketplaces.
• Experience selling to/or managing manufacturer, CPG or B2B brand advertisers, with exposure to insertion orders, media buying or invoicing workflows.
• Familiarity with CRM, project management and analytics tools such as Monday.com or HubSpot. Interest or experience in retail media, B2B advertising, or the dental/healthcare supply industry is a plus.