Marketing Manager

Marketing Manager, Client-Facing (US)

Pod People is a full-service podcast and multimedia production company working with global brands, tech companies, and media teams to create content that always finds its audience.

We're looking for a Marketing Manager, Client-Facing to own marketing strategy and execution for a portfolio of client accounts. This is a hands-on, generalist marketing role: you’ll own audience strategy and discoverability for a portfolio of branded podcasts, and lead marketing in client meetings.

Responsibilities

Client Strategy & Relationship Management

• Serve as the marketing lead in client strategy meetings for an assigned portfolio of client accounts
• Lead client meetings, check-ins, and quarterly/strategy reviews - presenting plans, performance, and recommendations directly
• Translate client goals and briefs into clear marketing strategies and measurable campaign plans
• Manage scope, timelines, and expectations proactively, flagging risks before they become problems

Marketing Strategy & Planning

• Develop multi-channel marketing strategies (earned, owned, social, paid, Youtube) tailored to each client's audience and objectives
• Build campaign plans with clear goals, target audience, channel mix, budget, timeline, and KPIs
• Use market research, competitor analysis, and audience data to inform strategic recommendations
• Continuously refine strategy based on performance and changing client priorities

Audience and Discoverability

• SEO/AEO audience-intent analysis
• YouTube thumbnail templates and A/B tests
• Editorial pitching and award submissions
• GTM decks: develop, launch, and manage campaigns across channels
• Coordinate with creative and content teams to ensure assets are delivered on time and on-brief
• Act as the last line of quality control on anything going out the door to a client

Reporting & Analysis

• Present clear, regular performance reports that translate data into insights and next steps
• Use analytics tools to track performance and surface optimization opportunities
• Proactively identify risks and opportunities within campaigns and bring them to clients and leadership
• Tie every metric to the client's business objectives

Cross-Functional Collaboration

• Partner with creative, content, and production teams to align on briefs, timelines, and deliverables
• Support sales/business development on scoping and proposals for existing and prospective clients
• Contribute to internal playbooks, templates, and best practices as the marketing function scales

Minimum Qualifications and Experience

• 4+ years of experience in marketing strategy, digital marketing, or campaign management 
• Agency or consultancy experience managing multiple clients 
• Direct client-facing experience: presenting strategy, leading meetings, and owning the relationship
• Proven track record executing multi-channel marketing campaigns end-to-end, from planning through reporting
• Strong digital marketing fundamentals: SEO/AEO, YouTube and content strategy

Bonus Experience

• Experience in entertainment, media, gaming, or podcasting (or an entertainment-adjacent industry)
• Agency experience, especially managing multiple client accounts simultaneously
• Experience presenting to senior or executive-level client stakeholders
• Hands-on paid media experience (Google Ads, LinkedIn Ads, or similar), including budget management and optimization

Desired Characteristics

• Enjoys client management: Builds trust quickly and enjoys building and managing a variety of client relationships
• Strategic: Starts from the client's business objective, not the channel or tactic
• Data-driven: Comfortable moving between strategy conversations and campaign dashboards
• Organized and detail-oriented: Can manage multiple accounts, deadlines, and budgets without things slipping
• A proactive communicator: Over-communicates rather than under-communicates, especially important across time zones and a remote setup
• Resourceful and self-directed: Comfortable owning a client relationship with limited day-to-day oversight

Location, Logistics & Compensation

This is a remote, full-time role with a salary in the range of $75,000-$85,000 annually. Pod People covers 70% of premiums on healthcare, generous PTO, and a 3-day weekend each month. We strive to create a welcoming and inclusive company culture with every addition we make to our team. 

Pod People is an Equal Opportunity Employer (E.O.E.)

Pod People is proud to provide equal employment opportunities to all qualified individuals and to administer all aspects and conditions of employment without regard to the following: Race, Color, Age, Sex, Sexual orientation, Gender, Gender identity and gender expression, Religion, National origin, Pregnancy, childbirth, Marital status, Physical or mental disability, Military or veteran status, Citizenship and/or immigration status, or any other protected class.