Demand Generation Manager B2B SaaS Marketplace

We started SSR in 2018 to help organizations find and buy the right HR and recruiting tools through our in depth reviews and buyer guides.

We are looking for a creative, data-driven Demand Gen Manager with strong paid media chops to help us scale the number of businesses we are able to help each month by generating leads and revenue.

This opportunity is ideal for someone who knows how to run growth campaigns, and wants to make an outsized impact at a fast-growing company.

Responsibilities:

• Develop and own demand campaigns targeting the North America market across various marketing channels like Paid Search, LinkedIn, Meta, Newsletters, etc.
• Develop and own outbound email campaigns leveraging intent data sources.
• Create and manage demand gen budgets and forecasts across channels.
• Marketing automation in HubSpot Enterprise to ensure campaigns are directing to the proper workflows and sequences.
• Analyze lead funnel data, tracking metrics like MQL, SQL, Cost/MQL, etc and provide insights to improve conversion rates and lead quality.
• Work closely with the Marketing and Sales teams to align efforts to drive revenue.
• Leverage data and analytics to measure and improve performance of demand gen campaigns.
• Strong excel and data analysis skills to identify trends and generate actionable marketing performance reports.
• Work closely with Inbound SDR for leads follow-up.
• Identify and test new marketing channels to drive business growth.

Qualifications:

You’ll have a direct impact on scaling our mission through creative campaigns, optimization strategies, and collaborative efforts with the broader team. The ideal candidate has:

• 4-7 years’ experience working in a demand generation or growth role focused on driving results through paid media.
• Proven B2B SaaS experience targeting the U.S. market.
• Ability to creatively and empathetically build landing pages, campaigns, and other assets.
• Experience with conversion rate optimization (CRO) and A/B testing for landing pages, ads, and other marketing assets.
• Data driven with a native fluency in conversion and ROAS math.
• Clear communication skills necessary in a remote only, asynchronous environment.
• Experience with various ad platforms, both SEM and paid social
• Entrepreneurial Mindset: driven to experiment, test new ideas, and take full ownership of projects
• Experience with CRMs, preferably HubSpot

Work Timing:

We are a remote only, asynchronous team and have flexible working hours. But this role requires some overlap with 9-12 AM ET.

Interview process:

We will ask ~10% of applicants who we believe are the right fit to do a 15 minute assessment. Afterwards, we will narrow down to <5 candidates which we will interview in depth.  The best candidates will tell us in their application why they want to work at SSR in this role.

Have any questions?

Feel free to drop a note to

shubham@selectsoftwarereviews.com