Job Title: Social Media Marketing Manager
Location: Jonesboro, AR (in-person)
Job Type: Full-Time
Job Overview
We are seeking a creative and data-driven Social Media Marketing Manager to lead and execute our social media strategy across multiple platforms. This role is responsible for building brand awareness, driving engagement, and supporting overall marketing goals through innovative content and performance-driven campaigns.
Key Responsibilities
- Develop and implement a comprehensive social media strategy aligned with business objectives
- Manage and grow company presence across platforms such as Instagram, Facebook, LinkedIn, TikTok, and X (Twitter)
- Create, curate, and schedule engaging content (posts, reels, stories, videos, etc.)
- Monitor social media trends, tools, and emerging platforms to keep the brand relevant
- Analyze performance metrics and optimize campaigns based on data insights
- Manage paid social campaigns, including budgeting, targeting, and reporting
- Collaborate with marketing, design, and content teams to ensure brand consistency
- Engage with followers, respond to comments/messages, and build community relationships
- Track competitors and industry trends to identify opportunities
Required Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field
- 2+ years of experience managing social media accounts for a brand or agency is preferred
- Proven track record of growing engagement and audience across platforms
- Strong understanding of social media analytics tools (e.g., Meta Insights, Google Analytics, Hootsuite)
- Experience with paid social advertising campaigns
- Excellent written and verbal communication skills
- Strong organizational and time management abilities
Preferred Qualifications
- Experience with content creation tools (e.g., Canva, Adobe Creative Suite)
- Knowledge of SEO and digital marketing strategies
- Experience working with influencers or brand partnerships
- Basic video editing and photography skills
Key Skills
- Creativity and storytelling
- Data analysis and performance tracking
- Trend awareness and adaptability
- Strategic thinking
- Communication and collaboration
Benefits (Optional Section)
- Competitive salary
- Health, dental, and vision insurance
- Paid time off and holidays
- Professional development opportunities
- Flexible/remote work options
How to Apply
Submit your resume and portfolio (if applicable) outlining your experience with social media marketing.
Job Type: Full-time
Pay: $15.00 - $25.00 per hour
Benefits:
- Dental insurance
- Flexible schedule
- Health insurance
- Paid time off
Education:
Experience:
- Social media marketing: 1 year (Preferred)
Location:
- Jonesboro, AR 72401 (Required)
Work Location: In person