Social Media & Content Specialist

About Moxie Labs:

We are a digital solutions company located in Philadelphia, PA, USA. We help our clients tackle tough challenges and seize new opportunities. We are industry veterans with experience spanning over 20 years each and specialize in building out websites, mobile apps, custom digital platforms, digital marketing programs, etc.

Job Brief:

Moxie Labs is looking to hire a highly creative, data-informed, and prolific Social Media and Content Specialist. In this role, you’ll support our digital marketing and digital product teams by developing compelling brand narratives across a multitude of channels. You will be a self-starter, comfortable with ambiguity in a fast-paced and ever-changing environment. You should be able to operate with a high level of autonomy and possess elite communication skills, with a strong emphasis on multimedia storytelling, spanning written, visual, graphical, and video content creation.

A successful candidate must be a natural storyteller who lives and breathes social media, with a primary focus on creating high-impact, short-form content across channels like Instagram, LinkedIn, and X. You possess a sharp eye for visual aesthetics and the ability to produce engaging multimedia assets—such as short-form video, graphics, and visual layouts—that stop the scroll and drive engagement. A bonus would be fluency with longer-form content, allowing you to write extensively and effectively across blogs, articles, and deep-dive marketing copy. You will have a firm grasp on content distribution workflows, including hands-on experience utilizing social scheduling tools and blog management Content Management Systems (CMS) to manage production schedules efficiently.

Finally, this candidate must possess strong project management, organizational, and time-management skills, allowing them to effectively juggle multiple client content calendars and shift priorities on the fly.

Responsibilities:

• Own organic social media strategy and execution for several assigned client accounts full-time, acting as the primary point of accountability for content quality, cadence, and performance.
• Plan, write, and publish content across blogs, whitepapers, social channels, and digital marketing materials, shifting fluidly between regulated, compliance-reviewed client work and creative-forward brand storytelling for less regulated channels including Moxie Labs' own social media accounts.
• Manage content workflows within blog CMS platforms (e.g., WordPress, HubSpot), keeping production schedules and approval chains on track.
• Build and manage campaign calendars using social scheduling tools, with hands-on Hootsuite experience required.
• Run basic analytics reporting on organic social performance, including monthly platform-native reporting (Meta Business Suite, LinkedIn Analytics) and GA4 traffic insights, to track content reach and engagement against KPIs.
• Navigate compliance-driven review and approval processes for regulated client content, ensuring all posts meet applicable industry, legal, and brand guidelines before publishing.
• Collaborate with digital marketing and product teams to define and track KPIs for content reach and organic engagement.
• Interface directly with clients and partners to align content tone, brand messaging, and strategic goals.
• Stay current on industry trends, algorithm updates, and emerging tools across social platforms and content distribution channels.

Requirements:

• 3+ years of experience in digital marketing, content creation, or copywriting, including direct ownership of a brand's or client's organic social channels.
• Demonstrated proficiency with modern social content generation tools (e.g., Canva, Adobe Express) and basic graphic design or short-form video editing skills to efficiently produce high-quality visual and graphical assets.
• Experience leveraging AI tools (e.g., ChatGPT, Claude) to accelerate content planning, rapid ideation, and initial content drafting without sacrificing brand quality or voice.
• Experience working in a high-compliance environment (pharma, healthcare, financial services, or similar regulated industry) preferred; familiarity with HIPAA and GDPR compliance strongly preferred.
• A portfolio demonstrating both regulated/compliance-reviewed content and unrestricted creative or brand content, showing range across short-form social and long-form blog or article writing.
• Hands-on experience with social media scheduling tools, specifically Hootsuite, along with familiarity with blog management CMS platforms.
• Working knowledge of GA4 or similar analytics tools, with the ability to build and present basic performance reports.
• Experience supporting digital marketing across Facebook, Instagram, LinkedIn, TikTok, X, and other emerging channels.
• Ability to pivot between structured, compliance-first client work and open-ended, creative-forward content for internal or less-regulated brand work.
• Strong project management and organizational skills, with the ability to manage a full-time client workload and shifting priorities independently.
• Relentlessly high standards, flawless grammar, and sharp attention to detail.
• Proficiency within Google Suite (Google Docs, Sheets, Slides, Drive, etc.) for collaborative, real-time client and internal workflows.

Experience with the following is a Plus:

• Knowledge of paid social media campaign creation and optimization.
• Experience in agency environments managing multiple client brands simultaneously.

Other Information:

The statements contained herein reflect general details as necessary to describe the principal functions of this job, the level of knowledge and skill typically required, and the scope of responsibility but should not be considered an all-inclusive listing of work requirements.

Moxie Labs an equal opportunity employer, Minority/Female/Disability/Veteran – proudly embracing diversity in all of its manifestations.

Search Firm Representatives Please Read Carefully:

Moxie Labs does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.