WHO WE ARE
TrueBuilt is the construction industry’s first computer vision powered, end-to-end Preconstruction software for specialty contractors and general contractors. Our patent-pending computer vision takeoff solutions decrease time spent on quantity takeoff and cost estimation by 200%. Our AI Document Assistant, Flexible Estimation Engine and Bid Management modules supercharge builders to mitigate risk and win new bids at scale. Trusted by the ENR 400 and 600, TrueBuilt offers unparalleled flexibility, seamlessly integrating with existing solutions or serving as a comprehensive standalone platform.
ABOUT THE ROLE
This is a midmarket Account Executive role at the center of TrueBuilt’s go-to-market engine. You’ll own the midmarket segment — specialty and general contractors that are past self-serve but below the strategic accounts owned by our VP of Strategic Accounts. Our product-led motion brings contractors into the platform through free trials and self-serve activation; your job is to convert and expand the highest-intent of those accounts while running sharp, targeted outbound to fill the rest of your pipeline.
You’ll run a blended motion — product-qualified leads handed off from our PLG funnel plus your own outbound — powered by a modern GTM stack. You treat pipeline like a system: measurable, repeatable, and data-driven. And you close.
WHAT YOU’LL DO
Pipeline & Segment Ownership
- Own the full midmarket sales cycle for TrueBuilt — from first qualified conversation to closed-won — with specialty and general contractors.
- Convert and expand product-qualified leads (PQLs) handed off from the product-led growth motion, turning active trial users into paying, growing accounts.
- Build targeted outbound pipeline to complement inbound and PQL flow, using a modern prospecting and enrichment stack to surface and prioritize high-fit accounts before outreach begins.
- Partner with the VP of Strategic Accounts on clean segmentation — routing accounts that belong upmarket and owning everything in the midmarket band.
Selling & Closing
- Run value-based discovery and deliver tailored demos and proposals that map TrueBuilt’s takeoff, estimation, and bid management capabilities to each contractor’s workflow.
- Negotiate pricing and contract terms to close new business and consistently hit or beat quota.
- Drive land-and-expand — identify expansion opportunities inside accounts and grow them over time.
GTM Collaboration & Systems
- Work closely with marketing, product, and customer success to tighten the trial-to-paid funnel and feed real buyer signal back into the GTM engine.
- Keep the CRM clean and current — accurate pipeline data is how the whole team forecasts and improves.
- Use AI tooling to research accounts and personalize outreach at scale, without losing the human judgment that actually closes deals.
Market Presence
- Represent TrueBuilt at industry events and conferences to build relationships and stay ahead of trends in preconstruction and estimating.
REQUIREMENTS
- 2+ years of full-cycle sales or account executive experience in B2B SaaS, with a track record of hitting quota.
- Based in the United States and authorized to work in the US.
- Comfortable in a modern GTM stack — CRM required; experience with prospecting and enrichment tools a strong plus.
- Excellent discovery, communication, and negotiation skills.
- Self-directed and organized — you can build and work your own pipeline without hand-holding.
- Willingness to travel for industry events and conferences.
PREFERRED QUALIFICATIONS
- Experience selling Construction SaaS or another Vertical SaaS product.
- Experience in a product-led or hybrid (PLG + sales) motion — converting and expanding self-serve or trial accounts.
- Familiarity with the construction, preconstruction, or estimating space.
COMPENSATION
$100,000–$120,000 OTE, uncapped + equity.
BENEFITS
- Work alongside an experienced team solving real problems for the industry’s top contractors.
- Flexible hybrid work environment.
- Opportunity to contribute to the growth of a transformative tech platform.