Sales Manager

Sales Manager (Remote)

Reports To:
Chief Revenue Officer (CRO) / Chief Operating Officer (COO)

About Home Alliance

Home Alliance is a fast-growing home services company providing HVAC, Plumbing, and Electrical solutions. We are focused on building scalable systems that improve customer experience, maximize revenue, and support sustainable growth.

We're looking for a results-driven
Sales Manager
who can combine hands-on selling with strategic sales leadership. This role is ideal for someone who enjoys closing deals while building the processes, accountability, and systems that create long-term sales success.

Position Overview

The Sales Manager will own and manage company-generated sales opportunities across our HVAC, Plumbing, and Electrical divisions. You'll be responsible for improving estimate conversion, recovering lost revenue, coaching field technicians, and creating a repeatable sales process that scales with the business.

This is a highly visible role that partners closely with Operations, Customer Service, Dispatch, Finance, and Business Unit Leaders to maximize revenue from existing demand before increasing marketing spend.

What You'll Do

Sales & Revenue Management

• Manage all open estimates across HVAC, Plumbing, and Electrical.
• Personally follow up with customers on unsold estimates, replacement opportunities, financing opportunities, and previously declined work.
• Recover lost revenue through proactive pipeline management and customer outreach.
• Conduct daily pipeline reviews and prioritize high-value opportunities.
• Monitor estimated aging and ensure timely follow-up on every opportunity.
• Maintain complete visibility into pipeline health, forecasted revenue, and sales activity.

Sales Process Improvement

• Develop and implement a standardized sales process from estimate creation through close.
• Build scalable follow-up and pipeline recovery workflows.
• Create accountability systems for daily, weekly, and monthly sales activities.
• Improve estimate conversion, financing utilization, average ticket, and membership attachment rates.
• Identify opportunities to automate sales follow-up and reporting using technology and AI.

Coaching & Performance Management

• Coach technicians on opportunity creation, estimate presentation, financing discussions, and membership sales.
• Conduct scorecard reviews, opportunity reviews, ride-alongs, and call coaching.
• Develop training materials, scripts, and sales best practices.
• Establish KPIs and performance benchmarks for technician sales performance.

Reporting & Analytics

• Produce weekly forecasts, conversion reports, technician scorecards, and pipeline recovery reports.
• Analyze sales trends, lost opportunities, financing performance, and revenue metrics.
• Recommend pricing, financing, and sales process improvements that increase revenue and profitability.

Cross-Functional Collaboration

• Partner with Operations, Dispatch, Customer Service, Marketing, Membership, and Finance teams to improve lead quality and customer experience.
• Support recruiting, onboarding, and development of future sales support team members as the department grows.

Qualifications

Required

• 5+ years of sales management or inside sales leadership experience.
• Proven success managing sales pipelines and closing high-value opportunities.
• Experience coaching and developing sales teams.
• Strong understanding of CRM systems and pipeline management.
• Excellent communication, negotiation, and relationship-building skills.
• Highly organized with strong analytical and reporting abilities.
• Comfortable working remotely in a fast-paced, performance-driven environment.

Preferred

• Experience in home services, including HVAC, Plumbing, Electrical, or other residential service industries.
• Experience with financing programs and membership-based service offerings.
• Familiarity with technician-generated sales models.
• Experience improving sales operations through automation and AI-enabled workflows.

Success in This Role

Within your first year, you'll help Home Alliance:

• Increase estimated conversion rates.
• Improve revenue recovery from existing opportunities.
• Increase financing utilization and membership attachment.
• Improve technician sales performance.
• Build a scalable sales management process that supports continued company growth.

Why Join Home Alliance?

• Fully remote opportunity.
• High-impact leadership role with executive visibility.
• Opportunity to build and shape a growing sales organization.
• Collaborative, growth-focused culture.
• Competitive compensation with performance-based incentives.
• Career advancement opportunities as the company scales.

If you're passionate about sales leadership, process improvement, and helping organizations convert more opportunities into revenue, we'd love to hear from you.