Senior Product Manager

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Full-Time & Remote

Senior Product Manager

Rep AI builds an
AI-powered sales assistant for e-commerce brands
, helping merchants increase conversion, AOV, and customer satisfaction through proactive, intelligent conversations. We work with fast-growing DTC brands and are expanding beyond Shopify into a
platform + SDK
that can support any commerce stack.

We’re a
Series A company
with strong traction, scaling our product, customers, and team in the US.

We’re looking for a
Senior Product Manager
to own
core product areas end-to-end
, from discovery to delivery and iteration. This is a
high-impact, hands-on role
working directly with engineering, design, AI/ML, sales, and customer success.

You’ll Be Responsible For Turning
customer Problems And Business Goals
Into Clear Product Strategy, Roadmap, And Execution — Especially In Areas Like:

• AI-driven conversations & automation
• Merchant configuration & onboarding
• Analytics, insights, and ROI visibility
• Platform/SDK expansion beyond Shopify

This role is ideal for someone who thrives in
early-stage, high-ownership environments
and wants to shape a category-defining AI product.

Fluent English level

Critical thinker and problem-solving skills

Good time-management skills

Great interpersonal and communication skills

Team player

Responsibilities
Product Strategy & Discovery

• Own and evolve product strategy for key domains (AI assistant behavior, merchant tools, platform/SDK, analytics)
• Translate company goals (ARR, expansion, retention) into clear product initiatives
• Deeply understand merchants, shoppers, and internal stakeholders through research, data, and direct customer interaction
• Identify and validate opportunities using qualitative and quantitative insights

Roadmap & Execution

• Define product requirements, user stories, and success metrics
• Prioritize ruthlessly in a fast-moving environment with limited resources
• Partner closely with engineering to ship high-quality features quickly
• Drive cross-functional alignment across engineering, design, sales, CS, and marketing
• Own launches, rollout plans, and post-launch measurement

AI & Platform Focus

• Work with AI/ML teams to define product requirements for conversational AI, automation, and personalization
• Balance AI capabilities with UX clarity, merchant control, and trust
• Lead product decisions around:
• Proactive AI triggers (on-site behavior, cart state, intent)
• AI configuration & guardrails for brands
• SDKs, APIs, and extensibility for non-Shopify platforms

Metrics & Impact

• Define and track product success metrics (conversion lift, AOV, engagement, retention)
• Use data to inform decisions and iterate quickly
• Clearly communicate tradeoffs and outcomes to leadership

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What We're Looking For:
Must-Have

• 5–8+ years of product management experience, ideally in B2B SaaS
• Experience owning complex products end-to-end (not just features)
• Strong product sense: ability to simplify complexity and focus on real customer value
• Proven ability to work closely with engineering teams and ship continuously
• Excellent communication skills — written, verbal, and cross-functional
• Comfort operating with ambiguity and high ownership

Strong Plus

• Experience in e-commerce, Shopify ecosystem, or retail tech
• Experience with AI/ML-powered products or automation tools
• Platform, API, or SDK product experience
• Startup / scale-up background (Series A–C)
• Data-driven mindset with hands-on analytics experience

What Success Looks Like (First 6–12 Months)

• Clear ownership of major product areas with measurable business impact
• Faster, more confident product execution across teams
• Improved merchant onboarding, configuration, and ROI visibility
• Well-defined platform strategy beyond Shopify
• Strong trust from engineering, leadership, and customers

Why Join Rep AI

• Build a category-defining AI product in e-commerce
• Massive ownership and influence on product direction
• Direct access to founders and leadership
• Real customer impact at scale
• Competitive compensation + equity

Location:

Israel

why join us

Benefits
Generous equity package

Have skin in the game and share in Rep AI’s future success.

Company offsites

Connect with the global team, collaborate in person, and build relationships beyond the screen.

Retirement benefits

Plan ahead with benefits designed to support your future.

Remote-first work

Join a global team and do meaningful work from wherever you do your best work.

Interested in joining the Rep team?

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