Role description
EstuaryDepartment: Marketing. Reports to: CEO & Co‑founder. Comp: Base + Equity + Benefits. Role: Make Estuary the first name data teams think of for moving data. Convert bottom‑up self‑serve momentum into a repeatable enterprise pipeline engine. Own positioning, demand, content, community, partners, and team. What You'll Do: narrative/positioning; own marketing plan, budget, and qualified pipeline goals; build funnels from signup to sales; content + SEO/AEO; sales enablement; launches with Product/Eng; partner marketing (Snowflake, marketplaces); community/events; brand/website; ops/attribution; partner with DevRel; lead/hire team and manage agencies. What You Bring: 8+ years B2B marketing (3+ leading team) in data infra/dev tools; fluency in ETL/ELT/CDC/streaming; built early‑stage function that produced pipeline; PLG + enterprise experience; strong positioning/writing/editing; own funnel/budget/metrics; leadership trusted by technical teams; uses AI with strong judgment. Bonus: led marketing at CDC/ETL/streaming/database firm; OSS/community/DevRel; partner/marketplace experience. Why Estuary: report to CEO, shape strategy, low‑ego team, strong benefits and offsites.