Brigitte Josephson

Manages a portfolio of enterprise CPG advertisers representing $20M+ in annual media revenue. Develops omnichannel advertising strategies across onsite and offsite display, search, social, CTV/OLV, and in-store media. Analyzes campaign performance across ROAS, CTR, CVR, and attributed sales, translating data into actionable optimization strategies. Partners with advertisers and agencies throughout the campaign lifecycle and leads recurring client business reviews for senior stakeholders.

Supervised and trained a direct report with day-to-day coaching and knowledge transfer. Managed strategic relationships across a portfolio of enterprise clients with $33M in revenue, serving as primary point of contact and trusted advisor. Led client presentations and business reviews communicating campaign results and strategic insights to senior stakeholders. Identified opportunities to expand client relationships through new solutions and strategic initiatives.

Managed day-to-day client communications and coordinated project timelines, deliverables, and administrative activities across multiple accounts. Created and maintained budgeting trackers, billing documentation, and operational records. Developed standardized process guides and workflow documentation that improved team efficiency. Coordinated meetings across internal teams and clients while maintaining detailed documentation.