How do you feel about optimizing for digital vs physical life in consumer? (E.g. apps for enabling offline experiences)
I think optimizing for digital and physical life is important, especially with apps that enhance offline experiences.
Creator influence. But how do you feel about optimizing for digital versus physical life, in consumer? And then Jonathan, like, gives this example of apps for enabling offline experiences. Thank you. Thank you, Jonathan, for the question as well. So I'll move on here on the onto the questions that we have on the list. We have a question from CK. What AI application
I feel optimistic about optimizing for real-life experiences, like organizing meetups and local tours, to ground consumers more in IRL.
Yeah. It's a really good question. I feel like a lot of consumer teams are actually trying to ground consumers more in IRL. So we invested in, for example, Mozy, which is Ev Williams' new social company that specifically is trying to get people to meet up with each other around the world more. Or I know that there's a couple of different companies trying to go after, how do I organize people in team sports and, like, pick up sports? And and so, like, I think that it's definitely and then, of course, like, in terms of, one of the biggest categories is actually local tours, both when you're traveling, but then also within your own city. So I mean, Get Your Guide is one of the most successful travel companies that aggregate has aggregated tours. And so I feel really optimistic about, like, really thinking about the the human IRL experience in consumer. It's just around finding, like, you know, the category that you think people are really excited about, and then how do you organize, like, people around, accessing the services? And then how do you monetize? How do you get in as part of this, the value creation there?
