# Prerna Parija

**Problem Solver** — Gurgaon, India

> Prerna is an MBA(Indian Institute of Foreign Trade, Delhi), Btech( National institute of Technology, Rourkela) with about 12 years of experience across functions spanning across consumer services. She loves the learning environment, startups and specializes in 0-1 Journey, building strong culture, teams. As a part of the core team, she launched the online ordering business at Zomato and scaled it by playing a pivotal role in product, strategy and operations and sales till its IPO. In her last stint at Zomato, she was heading the Key Accounts Team. Before that she worked in product management in Airtel. Prior to that she worked in marketing and business development at Airtel money, the startup within Airtel . Before that although she started as a software engineer in Samsung. She has displayed excellence throughout her academic carrier and bagged multiple awards and top ranks in her journey.

Career Archetype: **Concourse Trailblazer** (OE-MG) — One of the first Concourse Trailblazers on Saywise

## Links

- LinkedIn: https://linkedin.com/in/prernaparija

## Experience

### Lead, People & Culture, Zomato (2025-07 – present)

### Generalist, Zomato (2024-02 – 2025-06)

### Co-Founder, Bluetick.AI (2022-11 – 2023-12)
Gurugram, Haryana, India · Instrumental in user acquisition (strategy and execution) and forging alliances with recruiters to drive revenue

### Personal goal pursuit, Career Break (2021-12 – 2022-10)
Deliberate break to pause and re-calibrate on life goals Focused on my health and figured what I want to do next in my life!

### Head, Enterprise Business, India, Zomato (2021-02 – 2021-11)
Gurugram, Haryana, India · Owning the P&L and business growth strategy for key accounts in Delivery and Dine-in businesses for Zomato

### Regional Business Head, North India, Zomato (2017-08 – 2019-02)
Gurugram, Haryana, India · Owning the P&L for the biggest and most profitable region in India and heading one of the largest sales teams( 300+ strong) for Zomato

### AVP, Supply Strategy, Zomato (2017-02 – 2017-07)
Gurgaon, India · Member of core sales strategy team in online ordering responsible for managing key cities

### Head, Restaurant Partner Support, Zomato (2016-04 – 2017-01)
Gurgaon, India · Lead a team of 100+ members for partner support team and achieved record numbers in efficiency of operations.

### AVP Operations, Zomato (2015-03 – 2016-03)
Gurgaon, India · Member of the core team which built the online ordering function from scratch - Worked closely with product, created the customer and restaurant partner related core processes.

### Business Development Manager, Airtel Money, airtel (2012-06 – 2015-03)
Uttar Pradesh and Uttarakhand · B2B & Alliances -Liaison with B2B alliances & planning of GTM of new projects B2C Acquisition -Creation of template for BTL activities for Customer Acquisition in the absence of Mass Media Campaigns , Planning & Execution of Demand Generation Activities Customer Engagement -Development & Execution of marketing campaigns to enhance stickiness of customer Analytics -Analysis of prevailing market trends to enhance Sales & Mitigation of Risk Behavior through various Business Accountability Dashboards

### Summer Intern, ITC Limited (2011-04 – 2011-06)
Kolkata Area, India

### Software Engineer, Samsung Electronics (2008-07 – 2010-06)
Noida Area, India · Worked on audio codec projects which were commercialized in Samsung multimedia products Was a part of team which Conceptualized creative product ideas for feature enhancement of Samsung products

## Education

### MBA in Marketing, Indian Institute of Foreign Trade (2010-01 – 2012-01)
Activities and societies: Placement Coordinator

### BTech in Electrical and Electronics Engineering, National Institute of Technology Rourkela (2004-01 – 2008-01)
Activities and societies: President , Rotaract Club Member of Dramatics Society

### St Joseph's Girls' High School (2002-01)
Activities and societies: Head Girl

### Bachelor of Technology - BTech in Electrical Engineering Technologies/Technicians, National Institute of Technology Rourkela

## Skills

Customer Service, Performance Management, Strategy, Business Development, Team Management, Leadership, Management, Marketing Strategy, Supply Chain Management, Cross-functional Team Leadership, Market Research, Management Consulting, Business Analysis, Business Strategy, Program Management, Product Management, Marketing, Brand Management, Competitive Analysis

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Source: https://saywise.com/prernapari (last modified 2026-10-06T06:21:56.081Z)
