{"$schema":"https://raw.githubusercontent.com/jsonresume/resume-schema/v1.0.0/schema.json","basics":{"name":"Tyler Roessel","label":"GTM Operations & Revenue Systems Leader","image":"https://saywise-production-profilepicturestoragebucket-kbfooccc.s3.amazonaws.com/profile-pictures/fe11503b-85c3-4987-905c-0b61cd44c862/linkedin-1791244780671.jpg","summary":"Revenue Operations leader with 15+ years building scalable GTM systems across Sales, Marketing, Partnerships, Product, and CS. Designs CRM architectures, improves data quality, and drives cross-functional adoption to accelerate revenue execution.","location":{"city":"Washington, DC, United States"},"profiles":[{"network":"LinkedIn","username":"tylerroessel","url":"https://linkedin.com/in/tylerroessel"},{"network":"Website","username":"tylerroessel.com","url":"http://www.tylerroessel.com/"}]},"meta":{"canonical":"https://saywise.com/member8310","version":"v1.0.0","lastModified":"2026-10-06T00:09:10.817Z"},"x_saywise":{"handle":"member8310","pronouns":null,"availability":null,"oneLiner":"Revenue Operations leader with 15+ years building scalable GTM systems across Sales, Marketing, Partnerships, Product, and CS. Designs CRM architectures, improves data quality, and drives cross-functional adoption to accelerate revenue execution.","profileUrl":"https://saywise.com/member8310","markdownUrl":"https://saywise.com/member8310/profile.md","pdfUrl":"https://saywise.com/member8310/resume.pdf","archetype":{"code":"RS-DG","name":"Frontier Navigator","url":"https://saywise.com/sca/5f4a53944564","rarity":"One of the first Frontier Navigators on Saywise"},"aiStack":[{"name":"Codex","description":null,"url":"https://developers.openai.com","storyCount":0},{"name":"Hermes","description":null,"url":null,"storyCount":0},{"name":"Lovable","description":null,"url":"https://lovable.dev","storyCount":0},{"name":"Claude","description":null,"url":"https://claude.ai","storyCount":0},{"name":"ChatGPT","description":null,"url":"https://chatgpt.com","storyCount":0},{"name":"Anthropic","description":null,"url":"https://anthropic.com","storyCount":0},{"name":"Gemini","description":null,"url":"https://gemini.google.com","storyCount":0}]},"work":[{"name":"The Tech Recruiters","position":"GTM Lead - New Markets","url":"https://thetechrecruiters.com","startDate":"2026-02-01","summary":"Building new-market and client-development workflows for a technical search practice across AI, blockchain, fintech, and SaaS. - Develop founder-led account research, hiring-signal intelligence, and outbound workflows for technical markets. - Advise early-stage and growth companies on critical GTM and operating hires across technical, commercial, and executive functions. - Apply AI-enabled research, CRM memory, and structured follow-up systems to improve market coverage and client development."},{"name":"Grantx","position":"Growth & Revenue Lead","location":"Remote / Washington, D.C.","url":"https://grantx.com","startDate":"2025-04-01","endDate":"2025-11-01","summary":"Designed end-to-end GTM operating motion for a B2B AI SaaS platform, converting founder-led selling into a repeatable revenue process supporting $3.4M in signed agreements. Built CRM-centered GTM data layer with enrichment, segmentation, scoring, and pipeline review inputs. Diagnosed bottlenecks and implemented AI-assisted workflows using Codex, Claude, Zapier, and n8n for research and note synthesis. Created customer feedback loop from 75+ client organizations into product, pricing, and delivery decisions."},{"name":"Spending Power","position":"Director of Business Development","location":"San Francisco, California, United States","url":"https://spendingpower.io","startDate":"2024-01-01","endDate":"2025-02-01","summary":"Served as connective tissue across Marketing, Product, Partnerships, Analytics, and Lifecycle Operations for an AI-enabled commerce platform. Reduced execution time by 25% by remapping HubSpot lifecycle operations across segmentation, campaign workflows, and reporting hygiene. Directed B2C launch that drove 50,000 user acquisitions in the first month through AI-assisted testing and lifecycle optimization. Secured 40+ strategic partnerships and channeled feedback into product and supply chain decisions."},{"name":"Phemex","position":"Director of Communications & Customer Retention","location":"Remote / Washington, D.C.","url":"https://phemex.com","startDate":"2022-02-01","endDate":"2023-12-31","summary":"Directed customer retention and market-facing communications for a fintech platform, aligning product launches, customer trust, and user feedback across teams. Managed 10-person cross-functional team across content, social, community, lifecycle communications, and customer education. Instituted reporting rhythms for campaign performance, customer sentiment, and retention indicators. Reduced annual marketing budget from $500K to $200K by identifying inefficient spend and redirecting resources toward higher-confidence growth opportunities."},{"name":"AnyDAO","position":"Co-Founder and Chief Operating Officer","location":"Shanghai, China","url":"https://anydao.io","startDate":"2020-01-01","endDate":"2023-12-31","summary":"Established company operating layer from zero for a blockchain governance platform that helped 50+ companies launch token-based organizations. Raised $500K in pre-seed capital and scaled platform to 20,000+ users through GTM execution, ecosystem development, and product-led adoption. Systematized partner integrations, contributor coordination, onboarding, and governance across distributed user base. Instrumented analytics infrastructure with Mixpanel and Amplitude to identify activation gaps, retention patterns, and growth priorities."},{"name":"CryptoMondays Shanghai","position":"Founder","url":"https://meetup.com","startDate":"2018-01-01","endDate":"2022-01-01","summary":"Founded and scaled an IRL Web3 education community to 3,000+ members and hosted 40+ events, moderating panels for founders, CEOs, CTOs, Devs, and PE/VC investors in Shanghai."},{"name":"Primas","position":"Director of Business Development","location":"Shanghai, China","url":"https://primas.net","startDate":"2018-01-01","endDate":"2020-12-31","summary":"Partnered with product, engineering, and design on onboarding, localization, user research, and feature-positioning loops for a technical content platform. Launched data-driven international growth campaign using product segmentation and CRM automation, generating 32,000 new users for app launch. Developed 30 strategic partnerships and 3 protocol integrations. Conducted user and market research across 8 geographies, improving new-user activation by 25%."},{"name":"Shangkai Sports International","position":"Director of Marketing","location":"Beijing, China","url":"https://shankaisports.com","startDate":"2012-01-01","endDate":"2018-12-31","summary":"Steered APAC digital marketing strategy and stakeholder coordination for global sports organizations including NFL, FIBA, and PGA. Negotiated $500K+ in digital rights and VOD contracts while structuring distribution, reporting, and partner communication processes across rights holders and media partners."},{"name":"Infinite Ideas International","position":"Director of Digital Strategy","url":"https://ii-int.com","startDate":"2012-01-01","endDate":"2014-01-01"},{"name":"Target","position":"External Relations Manager","url":"https://target.com","startDate":"2008-01-01","endDate":"2012-01-01"},{"name":"Dealer Services Corporation","position":"Credit Risk Specialist","startDate":"2005-01-01","endDate":"2008-01-01"}],"education":[{"institution":"University of Wisconsin-Milwaukee - School of Business Administration","studyType":"Bachlors in Marketing"},{"institution":"University of Paris I: Panthéon-Sorbonne","studyType":"French Studies"},{"institution":"The Hutong School","studyType":"Chinese Studies"}],"projects":[{"name":"CryptoMondays Shanghai","description":"Founded and scaled a nonprofit blockchain education community from zero to 3,000 members with 25% annual growth through strategic marketing and community programming. Orchestrated 40+ in-person events featuring 100+ speakers including global blockchain founders, CEOs, and CTOs. Secured $50K in funding through strategic partnerships."}],"skills":[{"name":"Founder-led Sales"},{"name":"AI Workflow Automation"},{"name":"Sales Operations"},{"name":"Go-to-Market Strategy"},{"name":"Artificial Intelligence (AI)"},{"name":"Strategic Partnerships"},{"name":"Customer Relationship Management (CRM)"},{"name":"Sales"},{"name":"Finance"},{"name":"Growth Strategies"},{"name":"Strategy"},{"name":"Events"},{"name":"Marketing Campaigns"},{"name":"Marketing Operations"},{"name":"Social Media Marketing"},{"name":"Communication"},{"name":"Digital Marketing"},{"name":"Sports Marketing"},{"name":"Event Management"},{"name":"Portfolio Management"},{"name":"Sales Management"},{"name":"Brand Development"},{"name":"Brand Management"},{"name":"Online Marketing"},{"name":"Marketing Strategy"},{"name":"Leadership"},{"name":"Partnership Marketing"},{"name":"Digital Assets"},{"name":"Client Relations"},{"name":"Consulting"},{"name":"Negotiation"},{"name":"Business Relationship Management"},{"name":"Analytical Reasoning"},{"name":"Email Marketing"},{"name":"HubSpot"},{"name":"Salesforce"},{"name":"Clay"},{"name":"Apollo"},{"name":"ZoomInfo"},{"name":"Instantly"},{"name":"Claude"},{"name":"Codex"},{"name":"Zapier"},{"name":"n8n"},{"name":"Aplify"},{"name":"MCP"},{"name":"CLI integrations"},{"name":"Amplitude"},{"name":"Mixpanel"},{"name":"Tableau"}]}