{"$schema":"https://raw.githubusercontent.com/jsonresume/resume-schema/v1.0.0/schema.json","basics":{"name":"Daniel C.","label":"Sr. Director of Business Intelligence","image":"https://saywise-production-profilepicturestoragebucket-kbfooccc.s3.amazonaws.com/profile-pictures/5d1f8953-9300-4410-bbae-7d3f2dfc1500/linkedin-1791604699539.jpg","summary":"BI and data strategy leader with 17+ years in analytics and 9+ years building BI teams in ad-tech and media. Known for post-acquisition data integration, platform consolidation, and governed self-service analytics.","location":{"city":"Los Angeles, CA, United States"},"profiles":[{"network":"LinkedIn","username":"chondaniel","url":"https://linkedin.com/in/chondaniel"}]},"meta":{"canonical":"https://saywise.com/member6682","version":"v1.0.0","lastModified":"2026-10-10T04:05:53.659Z"},"x_saywise":{"handle":"member6682","pronouns":null,"availability":null,"oneLiner":"BI and data strategy leader with 17+ years in analytics and 9+ years building BI teams in ad-tech and media. Known for post-acquisition data integration, platform consolidation, and governed self-service analytics.","profileUrl":"https://saywise.com/member6682","markdownUrl":"https://saywise.com/member6682/profile.md","pdfUrl":"https://saywise.com/member6682/resume.pdf","archetype":{"code":"HS-DG","name":"Launchpad Navigator","url":"https://saywise.com/sca/9a11582ccbc1","rarity":"One of the first Launchpad Navigators on Saywise"},"aiStack":[{"name":"Claude","description":"My go-to coding agent.","url":"https://claude.ai","storyCount":0},{"name":"Hermes","description":"My agentic assistant.","url":null,"storyCount":0},{"name":"Perplexity","description":"My search and research agent.","url":"https://perplexity.ai","storyCount":0},{"name":"Claude Code","description":null,"url":"https://claude.com","storyCount":0},{"name":"Gemini","description":"My everyday coding agent for simple applications and troubleshooting.","url":"https://gemini.google.com","storyCount":0}]},"work":[{"name":"Infillion","position":"Sr. Director of Business Intelligence","location":"Los Angeles, CA","url":"https://infillion.com","startDate":"2022-03-01","endDate":"2024-05-01","summary":"Built and staffed the BI team and set up an SLA-based intake model for stakeholder demand. Automated a multi-department invoicing process, cutting turnaround from three weeks to one day. Launched an enterprise self-service BI platform with governed definitions and access controls, reducing manual reporting workload by about 70%."},{"name":"true[X] media","position":"Director of Business Intelligence","location":"West Los Angeles","startDate":"2016-11-01","endDate":"2022-03-01","summary":"Helped establish the BI function with the CTO and Product leadership, defining the data strategy and measurement framework for a growing ad-tech organization. Launched a real-time Tableau reporting environment used by 155 employees, replacing about 20 recurring reports. Redesigned ad-production workflows, raising throughput tenfold from five to 50 ads per minute."},{"name":"SocialVibe Inc.","position":"Ad Operations and Reporting Analyst","location":"Los Angeles, CA","url":"https://socialvibeworld.com","startDate":"2008-11-01","endDate":"2016-11-01","summary":"Managed delivery for more than 500 ad campaigns. Cut operating costs 5% year over year through publisher optimization and fewer bot-driven make-goods. Defined engagement KPIs for campaign performance and publisher traffic quality."}],"education":[{"institution":"UCLA","studyType":"Bachelor of Arts - BA in Philosophy","endDate":"2006-06-01"}],"skills":[{"name":"Artificial Intelligence (AI)"},{"name":"Data Strategies"},{"name":"Data Governance"},{"name":"Business Intelligence (BI)"},{"name":"SQL"},{"name":"Tableau"},{"name":"Agentic AI Development"},{"name":"Amazon Web Services (AWS)"},{"name":"Google BigQuery"},{"name":"Data Visualization"},{"name":"Reporting & Analysis"},{"name":"Operational Efficiency"},{"name":"Business Strategy"},{"name":"Project Management"},{"name":"Key Performance Indicators"},{"name":"Critical Thinking"},{"name":"Attention to Detail"},{"name":"Analytics"},{"name":"Business Analysis"},{"name":"Root Cause Analysis"},{"name":"Social Media Marketing"},{"name":"Online Advertising"},{"name":"Amazon Athena"},{"name":"Cross-functional Collaborations"},{"name":"Start-ups"},{"name":"Campaign Management"},{"name":"Internet Research"},{"name":"Advertising"},{"name":"Social Media"},{"name":"Charities"},{"name":"redshift"},{"name":"Data Analysis"},{"name":"Business Requirements"},{"name":"PostgreSQL"},{"name":"Microsoft Office"},{"name":"Microsoft Excel"},{"name":"mysql"},{"name":"Blockchain"},{"name":"Amazon Redshift"},{"name":"Start-up Operations"},{"name":"User Behavior"},{"name":"DoubleClick"},{"name":"Viewability"},{"name":"brand safety"},{"name":"IVT"},{"name":"user behavior analytics"},{"name":"data reconciliation"},{"name":"StarRocks"},{"name":"Trino"},{"name":"Google Cloud"}],"certificates":[{"name":"Salesforce Certified Tableau Data Analyst","issuer":"Salesforce"}]}