# Brandon Ausman

**Principal Director, Technology Strategy** — Austin, TX, United States

> Technology strategist with 15+ years building pricing, monetization, and platform strategy in software companies, most recently advising on AI value realization and automation at enterprise scale.

Career Archetype: **Launchpad Summiteer** (HS-DX) — One of the first Launchpad Summiteers on Saywise

## Links

- LinkedIn: https://linkedin.com/in/brandonausman

## Experience

### Head of Product & Engineering, JUK SPORTS, INC. (2025-01 – present)
Austin, Texas Metropolitan Area · Designed subscription, one-time and usage-based monetization for an AI-enabled sports video platform. Shipped iOS, Android, web and backend services with computer-vision moderation in one year through an AI-native development framework, supporting 475+ athletic events and 14,000+ processed video clips.

### Managing Director, Strategy & Transformation, Synesis Partners (TX) (2023-11 – 2026-05)
Austin, TX · Led strategy advisory engagements serving enterprise software companies and investors. Originated and extended a retained engagement with Avaya across Global Sourcing, Operations and Finance. Advised on AI value realization, delivering $10M+ in annualized automation value with 40-90% cycle-time reductions. Cut supplier onboarding from 120 days to under three weeks through process redesign and agentic automation, saving $2.5M annually. Unified nine functional data warehouses behind a governed natural-language analytics layer and authored enterprise human-in-the-loop AI policy.

### Global Account Director, Strategic Accounts, LUXOFT (DXC TECHNOLOGY) (2022-06 – 2023-10)
Austin, Texas Metropolitan Area · Grew account revenue 55% year over year leading a global delivery organization of 35. Built joint go-to-market motions with AWS, NVIDIA and Red Hat that cut customer time-to-market 30%.

### Senior Director, Strategy & Operations, BLACKBERRY / QNX (2016-04 – 2022-05)
Austin, Texas · Led strategy, portfolio planning, pricing and partnerships for the embedded software division. Owned the business case and go-to-market for BlackBerry IVY, an on-vehicle AI platform co-developed with AWS. Orchestrated shift from point products to integrated platform, growing division revenue from $110M to $240M. Designed two subscription transitions for large embedded customer bases. Rebuilt pricing around customer value, improving margin 15% and win rate 35%. Aligned joint roadmaps with Intel, Arm, NVIDIA and Qualcomm. Built market-sizing function identifying $300M+ in growth opportunities.

### Strategist/Corporate Development Consultant, Microsoft Partnership, DELL TECHNOLOGIES (2012-04 – 2016-04)
Austin, Texas Area · Owned transition from perpetual-license Office to subscription Office 365 across Consumer and SMB, adding $50M in incremental recurring revenue. Drove $200M in incremental revenue through joint initiatives with Microsoft including launch of first hyperconverged hybrid cloud offering. Led post-merger integration between Dell and EMC. Built PC industry intelligence team that replaced manual reporting with daily dashboards.

### Manager, Worldwide Business Planning & Strategy, HEWLETT-PACKARD (2009-05 – 2012-04)
Boise, ID · Served as strategy lead on 18-month go-to-market redesign of $25B Imaging & Printing Group, transitioning from transactional hardware to contractual managed solutions. Redesigned coverage, channel motions, pricing and seller compensation across six functions worldwide, delivering $100M in first-year savings. Partnered with Corporate Development on acquisition screening and diligence.

### Product Management Leader, AMDOCS (2003-01 – 2006-01)
Austin, TX · Owned product strategy and launch for catalog, subscription management, rating and billing platform sold to largest communications providers, with systems carrying $50B+ in annual transactions. Implemented consumption-based billing and subscription management for complex B2B and B2C pricing models. Led data center capacity planning and deployment architecture for carrier-scale platforms serving 10M+ subscribers.

## Education

### Doctor of Philosophy - PhD - partial, The Wharton School
Doctoral student

### Program on Negotiation, Harvard Law School

### MBA, Brigham Young University
Activities and societies: Management Consulting Club, MBA High-Tech club

### BA in Business Administration, Queens University of Charlotte
With Honors

### Computer Science, Westminster University

## Skills

Full-Stack Development, TypeScript, Startups, Artificial Intelligence (AI), Video Processing, Entrepreneurship, JavaScript, Android Development, iOS Development, React Native, Driving Performance, Strategic Vision, Cross-functional Initiatives, Key Performance Indicators, Operational Excellence, New Ventures, Deals, Business Reviews, Software as a Service (SaaS), Mobility Platforms, Digital Twin, Customer Insight, Market Planning, P&L Management, Product Planning, Product Strategy, Analytical Skills, People Management, Product Development, Negotiation, Strategy, Cross-functional Team Leadership, Analytics, Business Strategy, Business Analysis, Strategic Planning, Financial Analysis, Consulting, Competitive Analysis, Product Management, Financial Modeling, Product Marketing, Business Planning, Forecasting, Process Improvement, Cloud Computing, Enterprise Architecture, Software Development, Software Project Management, Machine Learning, AI monetization, Pricing strategy, Go-to-market strategy, Platform strategy, Partnership strategy, Subscription design, Executive advisory, Due diligence, Market sizing, Business cases, AI value realization, Automation, Process redesign, Data governance, Hyperscaler partnerships, Silicon partnerships, Billing systems, Revenue optimization

## Credentials

- **Dell Silver and Bronze Awards**
- **HP Circle of Excellence Award**
- **Lean Six Sigma White Belt Certification** — Six Sigma Online Learning (issued 2024-08)
- **Introduction to Digital Twins** — LinkedIn (issued 2023-12)
- **Sievo Spend Analytics Certified User** — Sievo
- **Brazilian Sugar & Ethanol - Understanding the Inflection Point Facing the Industry**

## AI Fluency

- **Claude** — Use it to synthesize information, optimize outcomes, and automate routine tasks (https://claude.ai)
- **Claude Code** — Built end-to-end video platform with ~1M lines of code. (https://claude.com)
- **ChatGPT** (https://chatgpt.com)
- **Codex** (https://developers.openai.com)
- **Gemini** — Gemini Flash for automatic detection of play start/stop (https://gemini.google.com)

### Projects

#### Juk Sports
Crowdsourced, multi-angle video highlights for youth sports parents. iOS/Android/React Native/Typescript/Javascript/Node.js/ Postgres/Redis/AWS/S3/Lambda/Sentry/Grafana · https://www.juksports.io

## Q&A

### [What are your biggest strengths?](https://saywise.com/q/16458e492490)

- Happy to stare ambiguity in the face and make unknowns into knowns No job too small, do what needs to get done Broad experience across Product, Engineering, Strategy, Services, Marketing, Sales, Operations, Finance (https://saywise.com/s/050bff9d7baa)

### [What AI tools do you use the most?](https://saywise.com/q/10c2b363a976)

- I am a heavy user of Claude and Claude Code, supplemented by ChatGPT/Codex and Gemini. I test AI features of other tools I regularly use and determine if they meet my standards - some do, others are worse than doing things yourself. If AI features add value and save time, I'm in. (https://saywise.com/s/929a5378f8a1)

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Source: https://saywise.com/member5872 (last modified 2026-10-06T13:14:00.563Z)
