# Daniell Robertson **Fractional CBDO @ M3S** — Orlando, FL, United States > WHAT I DO Translation, not transformation. Every growing firm has the raw material — expertise, relationships, products, reputation. Most don't have a system for converting it into revenue that doesn't depend on one person in every room. That's a phase, not a failure. I help design the next one. I'm the founder of Middle 3rd Solutions (M3S), a fractional Chief Business Development Officer (CBDO) practice for privately held firms. We translate intent into execution — designing the revenue infrastructure you're missing, from first pipeline to exit readiness. WHAT THAT LOOKS LIKE Privately held firms, $5M–$50M+. The CBDO function spans three pillars — Partnerships, Corporate Development & M&A, and Growth Strategy. Three engagement shapes, matched to the stage: → Counsel: Monthly strategy touchpoints with async access. Senior BD counsel at the board level. → Partner: Weekly or fortnightly cadence with deal-quarterback access. M3S leads the CBDO function. → Embedded: On the exec team in all but title. Operational depth for a defined inflection-point window. The standard entry point is the BD Maturity Diagnostic — a 2–3 week scored 20-dimension assessment (4 categories, 100-point scale) that becomes the roadmap. Every engagement runs on an AI-native operating system — depth at speed that hour-bound competitors can't match. Built on the canonical 3-pillar CBDO framework. Delivered fractionally on AI-native infrastructure. Measured against our proprietary 20-Dimension BD Maturity Assessment. Engineered for privately held firms, not Fortune 500. WHO I AM ◆ Dual citizen: Anglo-American (made in England; assembled in USA). ◆ Proud husband & father of two daughters. ◆ Founder & CBDO, Middle 3rd Solutions (M3S) — Revenue infrastructure for privately held firms. ◆ Founder, Confidently Curious™ — building the stories, frameworks, and tools that help kids develop the capacity to figure it out. BACKGROUND ◆ 16+ years in BD, strategic partnerships, and go-to-market across domestic (San Francisco, New York, Denver, & Orlando) and international (EMEA) markets. ◆ 12+ years in high-growth & venture-funded startups with board-level exposure. ◆ BA in psychology. MBA in management. ◆ Collegiate Sports Hall of Fame inductee, three-time All-America recipient, & former national team representative. ◆ Angel investor, advisor, and mentor. OUTSIDE OF WORK Lifelong devotee of the beautiful game (football/soccer). MY PHILOSOPHY The goal is never the result. It's the capacity to produce it, again and again. I write about this @ buildforagency.com Career Archetype: **Frontier Trailblazer** (RS-MG) — One of the first Frontier Trailblazers on Saywise ## Links - LinkedIn: https://linkedin.com/in/daniellrobertson ## Experience ### Founder, Confidently Curious (2025-05 – present) ### Founder & Chief Business Development Officer, Middle 3rd Solutions (2024-08 – present) ### VP, Business Development, Criteo (2023-06 – 2024-04) Orlando, Florida · Global Business Development w/in AdTech Services post-IPONWEB acquisition. ### Limited Partner, FirstPartyCapital (2022-12 – present) FirstPartyCapital is the only angel-backed venture fund investing in ad tech, martech and digital media companies globally. ### VP, Business Development, IPONWEB (acquired by Criteo) (2021-06 – 2023-06) Orlando, Florida ### Addressability Platforms BD, LiveRamp (2020-11 – 2021-06) Orlando, Florida ### Mentor, leAD Sports & Health Tech (2020-10 – 2024-07) Orlando, Florida, United States ### VP, Global Partnerships & Alliances, flexEngage (2020-03 – 2020-12) Orlando, Florida ### VP, Strategic Alliances, Choozle (2017-12 – 2020-02) Orlando, Florida ### Sr. Director, Business Development & Strategic Partnerships, Drawbridge Inc. (2016-08 – 2017-12) New York, New York ### Director, Business Development, Button (2015-02 – 2016-06) New York, New York ### Business Development Manager, NextRoll, Inc. (formerly AdRoll Group) (2014-01 – 2015-02) San Francisco Bay Area ### Brand Solutions & Strategic Sales, NextRoll, Inc. (formerly AdRoll Group) (2012-09 – 2013-12) San Francisco Bay Area ### Management Consultant - Sales & Marketing Strategy, RVR Consulting Group (2010-08 – 2012-07) Winter Park, Florida ### Great Britain Men’s Football (Soccer) Team, British Universities & Colleges Sport (BUCS) (2007-07 – 2007-08) Bangkok, Thailand · The World University Games (24th Universiade). ### Information Technology Associate, Rollins College (2006-08 – 2010-04) Winter Park, Florida ### Campus Representative, Apple (2006-08 – 2007-05) Winter Park, Florida ### Amateur Soccer Player, Central Florida Kraze (2003-01 – 2006-01) Orlando, Florida · USL Premier Development League (PDL) ### Youth Trainee, Birmingham City Football Club (1999-01 – 2002-01) Birmingham, United Kingdom ## Education ### Bachelor of Arts (BA) in Psychology, Rollins College Located in picturesque Winter Park on the outskirts of Orlando, Rollins offers the opportunity to study at a (U.S. News & World Report, The Princeton Review, and Forbes) top-ranked university while living and learning within close proximity to everything from Orlando’s downtown scene to Florida’s natural beauty. ### Master of Business Administration (MBA) in Management, Crummer Graduate School of Business at Rollins College The Crummer Graduate School of Business is AACSB accredited, ranked among the top business schools in the nation by Bloomberg BusinessWeek, Forbes, U.S. News & World Report, and The Princeton Review, and considered to be the most prestigious MBA in Florida. ## Skills Partnership Development, Go-to-Market Strategy, AI Strategy, Operations Consulting, Revenue Operations, Strategic Advisory, Entrepreneurship, Operations Management, Business Development, Strategic Partnerships, Soccer ## Credentials - **Sports Hall of Fame** — Rollins Varsity Athletics (issued 2016-03) - **Male Athlete of the Year** — Rollins Varsity Athletics (issued 2005-01) - **NCAA Men's Division II All-America** — National Soccer Coaches Association of America (NSCAA) (issued 2005-01) - **NCAA Men's Division II All-South Region** — National Soccer Coaches Association of America (NSCAA) (issued 2005-01) - **SSC All-Conference** — Sunshine State Conference (SSC) (issued 2005-01) - **SSC Defensive Player of the Year (Men's Soccer)** — Sunshine State Conference (SSC) (issued 2005-01) - **USL PDL All-Southern Conference** — United Soccer Leagues (USL) (issued 2005-01) - **Male Athlete of the Year** — Rollins Varsity Athletics (issued 2004-01) - **Men's Soccer MVP** — Rollins Varsity Athletics (issued 2004-01) - **NCAA Men's Division II All-America** — National Soccer Coaches Association of America (NSCAA) (issued 2004-01) - **NCAA Men's Division II All-South Region** — National Soccer Coaches Association of America (NSCAA) (issued 2004-01) - **SSC All-Conference** — Sunshine State Conference (SSC) (issued 2004-01) - **SSC Defensive Player of the Year (Men's Soccer)** — Sunshine State Conference (SSC) (issued 2004-01) - **USL PDL Champions** — United Soccer Leagues (USL) (issued 2004-01) - **USL PDL Southern Conference Champions** — United Soccer Leagues (USL) (issued 2004-01) - **NCAA Men's Division II All-America** — National Soccer Coaches Association of America (NSCAA) (issued 2003-01) - **NCAA Men's Division II All-South Region** — National Soccer Coaches Association of America (NSCAA) (issued 2003-01) - **SSC All-Conference** — Sunshine State Conference (SSC) (issued 2003-01) --- Source: https://saywise.com/member3671 (last modified 2026-10-06T01:45:04.796Z)