Role description
Product Marketing Manager (High Performance Computing)
VAST Data- We are seeking a dynamic Product Marketing Manager to join our team to lead our marketing strategy for HPC customers.
- This role is essential in shaping the positioning, messaging, and overall go-to-market strategy for supporting this critical customer segment.
- The successful candidate will work closely with cross-functional teams to ensure that our product solutions meet the market needs and exceed customer expectations.
- You will contribute to thought leadership, solution/product launches, and produce the content necessary for the VAST field organization and partners to drive opportunities. You should be customer obsessed, have a bias for action, and willingness to learn in a fast-paced environment
- Own the development of creative and compelling content, including product documentation, videos, webinars, presentations, FAQs, sales sheets, and blog posts
- Evangelize product/solution value proposition with key customers and partners
- Orchestrate and provide leadership for GTM initiatives across entire marketing/sales team to drive effective campaigns
- Build product narratives and outbound messaging, partner with copywriters to bring messaging to life
- Cultivate, define, own customer stories and value testimonials
- Drive customer research to deepen understanding of user base and how to reach the target audience
- Define targets KPIs and monitor, analyze, and report against them- Ability to travel for industry conferences, customer visits, team offsites, and partner and sales meetings
- Working knowledge of key market trends in AI/ML and related emerging technologies with ability to attenuate value proposition and content to match relevant customer values and concerns
- 5+ years of product or solution marketing or similar experience, preferably in the field of BigData and/or HPC solutions
- Ability to build end-to-end plans and manage execution across cross-functional teams
- Excellent written and oral communication/presentation skills including ability to create and deliver effective presentations
- Capable of understanding and communicating to technical and business audiences
- Experience defining and executing marketing programs and campaigns
- Fluent in industry trends, terminology, concepts, and technologies for HPC workloads
- Collaborative – comfortable and motivated working in a collaborative environment, with the ability to build relationships with key stakeholders
- Bachelor’s degree in Computer Science, Business, Marketing, or related discipline
- 5 years+ experience in software subscription or SaaS sales/marketing to Enterprise or Service Provider customers
- MBA is not required, but preferred